Business Analytics and Data Science, GCRT

Requirements for Students Matriculating in or before Academic Year 2023-2024. Learn more about Graduate College Academic Regulation 7.0.

Total Hours: 12

Required Courses
BAN 5733Descriptive Business Analytics3
BAN 5743Predictive Business Analytics3
Hours Subtotal6
Select 6 hours from the following:6
Web Analytics and Digital Marketing
GIS Applications in Marketing Analytics
Optimization Applications in Marketing Analytics
Customer Lifetime Value Models in Marketing
Strategic Marketing and Business Analytics
Advanced Business Analytics
Advanced Marketing Research Analytics
Base SAS Programming for Database Marketing
Advanced SAS Programming for Marketing Analytics
Predictive Analytics Technologies
Advanced Database Management
Other graduate courses as approved by program director
Hours Subtotal6
Total Hours12

Graduate College Certificate Requirements

Learn more about Graduate College 2023-2024 Graduate Certificate Program Requirements. Check the General Graduate College academic regulations for minimal GPA, language proficiency and other general requirements.