Business Administration: Marketing, PhD
Requirements for Students Matriculating in or before Academic Year 2023-2024. Learn more about Graduate College Academic Regulation 7.0.
Total Hours: 60 (Beyond the Master's Degree)
|MKTG 6413||Advanced Marketing Research||3|
|MKTG 6913||Measurement and Experimental Design||3|
|MKTG 6323||Seminar in Advanced Consumer Behavior||3|
|MKTG 6513||Seminar in Marketing Theory||3|
|MKTG 6683||Seminar in Marketing Strategy||3|
|27 hours of electives||27|
|Advanced Seminar in Marketing|
|Seminar in Business Administration|
|Advanced Methods in MSIS Research|
Additional electives chosen in consultation with advisor
|Select 18 hours of dissertation||18|
Graduate College Doctor of Philosophy (PhD) Requirements
Learn more about Graduate College 2023-2024 Doctor of Philosophy (PhD) Degree Program Requirements. Check the General Graduate College academic regulations for minimal GPA, language proficiency and other general requirements.