Marketing Essentials for Business Success, UCRT

Requirements for Students Matriculating in or before Academic Year 2025-2026. Learn more about University Academic Regulation 3.1.

Total Hours: 18

MKTG 3213Marketing (S)3
MKTG 3323Consumer and Market Behavior3
MKTG 4683Managerial Strategies in Marketing3
MKTG 3653Marketing Analytics3
or MKTG 4333 Marketing Research
Choose two of any upper-division marketing courses (six hours).6
Total Hours18

Other Requirements

  • A minimum of 50 percent of the business hours required for the certificate must be OSU delivered in residence or OSU online courses.